Influencer, Product Review Expert
Shweta Purandare: Advertising Compliance and Communications Expert
Shweta Purandare is a highly experienced professional specializing in Advertising Compliance and Corporate Communications. With an impressive career spanning over 30 years and notable past achievements as the Secretary General of the Advertising Standards Council of India (ASCI), Ms. Purandare brings a unique perspective to the advertising industry.
Influencer, Blogger, YouTuber, Product Reviewer
As an influencer, blogger, and YouTube creator, Ms. Purandare utilizes her influence to inspire and educate others in the advertising industry. She covers a wide range of subjects, including Advertisement Reviews and Product Reviews, offering valuable insights and knowledge to her audience. You will surely enjoy her video on channel shweta.purandare
Exceptional Leadership Abilities and Industry Engagement
Throughout her career, Ms. Purandare has demonstrated exceptional leadership abilities, enhancing brand reputation and visibility for organizations she represented. She effectively engages with consumers, industry stakeholders, and government authorities.
During her tenure at ASCI, she spearheaded the organization’s transformation, forging strategic partnerships with key regulators such as the Department of Consumer Affairs, FSSAI, Ministry of AYUSH, and the Ministry of Information and Broadcasting.
Expertise in Advertising Landscape and Multiple Sectors
With an extensive background in product evaluation, consumer and product research, advertising claim support, regulatory compliance, and government affairs, Ms. Purandare possesses a comprehensive understanding of the advertising landscape.
Her expertise spans multiple sectors, including FMCG, beauty care, personal hygiene, home care, OTC/healthcare, and food and beverages.
Notably, she has held significant positions such as Head of Corporate Communications at Diageo India, Scientific Director at L’Oreal India, and Regulatory Affairs and External Relations expert at Procter & Gamble India.
Tap-a-Gain: Boutique Consultancy Firm
As the founder of Tap-a-Gain, a boutique consultancy firm, Ms. Purandare collaborates closely with advertisers, agencies, and small business owners, assisting them in achieving compliance with advertising regulations. Her guidance ensures that advertising communication is accurate, impactful, and aligned with industry standards.
She is an Amazon Influencer and Product reviewer with experience in Pharmaceutical Sciences and Product Testing, Product Evaluation, Clinical Testing, Efficacy Studies and Consumer Research.
Through her insightful YouTube videos and presentations, Shweta Purandare empowers her audience with the knowledge and tools needed to navigate the intricacies of the advertising world.
Her expertise and ability to connect with diverse audiences make her an inspirational figure and an invaluable resource for professionals in the field of advertising and compliance.
Shweta provides through assessments of Indian Beauty, Health, Personal Care Products and curates the best product Recommendations for Indian Consumers.
If you are looking for honest and unbiased product reviews, then be sure to follow on YouTube.
Lastly, do check out this Amazon Storefront started in May 2023
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